Mark Armstrong

My first official data report for Read It Later: Who Are the ‘Most Read’ Authors?

This will be the first of many pieces looking at how, in the era of the “read later” button, we can redefine what it means to be a popular author or publisher. We now have a much more well-rounded view of content and how it is valued by readers. Loyalty, longevity and depth all come into play here. Kind of exciting.