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What to Consider When the Platforms Show Up with Money
Over at Nieman Lab, Laura Hazard Owen has written an interesting breakdown of how Medium wooed five different publishers over to its platform, and how it’s going so far. Unfortunately (not Laura’s fault; blame the NDAs!), it’s missing a critical piece of the wooing, which is a financial breakdown of what each of them might…
‘If You Bet Against Text, You Will Lose’
From the weekend reading file: I love Tim Carmody’s response to a Facebook executive’s prediction that “In five years time Facebook ‘will be definitely mobile, it will be probably all video.’” Video and audio have never threatened text and images for dominance on the internet, despite Facebook’s best efforts. Even if we set aside the high production costs…
Twitter Still Has What Everyone Else Wants
Twitter does one thing well, and it’s more valuable and harder to replicate than Josh Topolsky gives credit.
Yelp for Journalists
Scott Carney is a freelance magazine writer who has launched a site called WordRates, which aims to be a “Yelp for Journalists”—helping freelance writers share information about editors and publishers who accept unsolicited story pitches, who pay actual money for writing, and who respond to emails in a timely manner. It’s like an updated version…
The Shapeshifting Publisher of 2015
Video is big this year. (Or maybe that was last year?) In any case, I remember the first time video was big. It was 2006, and my then-employer Time Inc. announced that, due to advertiser demand for online video, it was launching Time Inc. Studios, a brand new unit designed to produce video content for…